The FOR M(om) initiative aims to enhance maternal healthcare and reduce maternal mortality rates in 250 public and private healthcare facilities across Delta, Lagos, and Kano states in Nigeria. The initiative is being led by MSD for Mothers, which has partnered with a consortium comprising Helium Health, SCIDaR, and AFRIDA. 

The consortium will work to improve the quality of maternal care by enabling public and private healthcare facilities to access financing to enhance their maternal services. Additionally, they will implement systems-strengthening interventions that include capacity building of healthcare workers, digitisation of patient health records, and community engagement to amplify and sustain the impact of the health facility financing.

The FOR M(om) project has a duration of three (3) years, during which time it is expected to significantly improve maternal health outcomes and strengthen systems for safer childbirth in the three target states.